Results-driven, creative freelancer with a proven record of success in building and maintaining
marketing strategies across social media platforms. Demonstrated ability to input and analyze data
and devise creative solutions to complex issues. Team-oriented with a passion to learn and grow.
Adobe Suite: Premiere Pro, Photoshop, Illustrator
Ads Managers: Facebook/Instagram, Twitter, LinkedIn, Pinterest
Microsoft Suite: Word, Excel, Powerpoint'
Organization: Asana, Sprout Social, HeyOrca, QuickBooks
- Create and maintain content calendars.
- Manage weekly execution of social media posts on Instagram for influencers and business.
- Work closely with clients managing direct message requests and comments to engage followers.
- Produce visuals and compose captions for Instagram posts, emulating client brand voice and desired aesthetic.
- Track and enter profile data analytics to better improve future content to promote engagement.
- Identify marketing trends through assessment of competitor activities.
- Edit video content into short form promotional content for social media.
- Implemented strategic social content plan to grow social media following organically, which resulted in 5000+ follower growth for Netflix Lead, Sarah Grey (300K+ followers on Instagram: @thesarahgrey).
- Worked closely with clients, setting up ad campaigns and maintaining multiple client ad accounts.
- Created and maintained 100+ ad campaigns across multiple platforms of social media including Facebook, Instagram, Twitter, Pinterest, and LinkedIn.
- Organized posting schedule in Sprout Social and Hey Orca.
- Researched and targeted specific audiences whose performance exceeded client expectations.
- Created and presented weekly insight reports in team meetings.